The social media king, Facebook, has unveiled a new feature that allows users to check on several pages of uploads – such as videos, photos and statuses. There are millions of recorded uploads per day, considering Facebook’s abundant population of active users, so their way of innovating the algorithm so that more and more people can be reconnected – depending on the settings, of course.
Facebook has had several new feature releases from the CTAs (call-to-actions), business and promo videos, shopping pages and etc. recently. Now, they have made an advertisement that leads to a landing page where users can check on the page’s posts. It is like the latest feature that Apple has launched for their iPhone 6S – but only on a Facebook format.
The new ads are now better than what they have released previously. According to Recode, “This look isn’t entirely new. Facebook showed off something very similar to advertisers at Cannes Lions back in June, but said the ad was a just a mockup. It’s easy to see why Facebook is headed in this direction.”
“For starters, the ad looks much better than a traditional sponsored post within News Feed; Facebook is working with publishers and brands to generate more high-quality content, and ad material is no exception. Plus, it’s likely that the company can charge marketers more for an ad that includes multiple photos and videos (not to mention a full-screen takeover),” the site says.
This new way of resorting new business posts and to uplift Facebook business ventures shall attract more marketers to build their companies on the application. This will eventually grow the ad revenues and possibilities for Facebook users to connect with the business sites they haven’t been to usually.
Some products that aren’t capable to reaching millions of people in a single week can now feel free to model on a single ad and have its name grow continuously. This section wherein Facebook allows their marketers to promote and sustain their business is what sets Facebook from their social media competitors.
Yes, just like Twitter, Instagram and Pinterest, Facebook also involves business and there’s no other social media platform that can reach millions of people on a single posting like it.
The said social media company has updated their terms on who to promote, show longer, and charge less and more. Meaning to say, the large investors or companies have less chances of getting the high spots on the news feed due to the fair terms and conditions for the far smaller companies.
No comments:
Post a Comment